Resources

& Articles

Speaking in 2025: 7 Lessons from the Red Dot for the Rest of Us

In 2024, our team at Conquer the Red Dot® had the privilege of helping 7 students book their talks and 11 speakers to deliver the talk of their dreams at conferences including TEDxAlexanderPark, TEDxBocaRaton, TEDxWesternU, and TEDxBelltown Women.

They spoke on topics from finance to activism to mental health to the science of balance, racking up a combined 1,724,000 views and one Editor's Pick.

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Core Messaging, Networking, Marketing Brian Miller Core Messaging, Networking, Marketing Brian Miller

How to Create the Conditions for Lasting Change (with Tamsen Webster)

Last week I had the incredible honor of sitting down for a livestream Q&A with my friend Tamsen Webster to discuss her latest book, Say What They Can't Unhear.

Tamsen is the idea strategist for the legacy conference TEDxCambridge, now TEDxNewEngland. She is also the author of modern classic Find Your Red Thread, and affectionately known to us in the industry as "The Idea Whisperer."

In this article I'm recapping some of the biggest insights from our conversation about how to create lasting change.

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Marketing, Professional Speaking Brian Miller Marketing, Professional Speaking Brian Miller

How to Know Exactly What Event Organizers Want

Unlock the secrets to success in the speaking industry with key insights from the AAE Speaking Industry Benchmark Report 2023. Discover the most sought-after topics, optimal pricing strategies, and the importance of keynotes in our comprehensive guide. Enhance audience engagement and secure your spot as a top speaker by understanding event organizers' needs and mastering audience connection.

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Core Messaging, Storytelling, Marketing Brian Miller Core Messaging, Storytelling, Marketing Brian Miller

Is this the story people are telling about you?

Explore the transformative power of storytelling in business branding, drawing inspiration from Pixar's proven narrative structure. This article discusses how stories can captivate audiences, differentiate your brand, and offer unique insights into your core values. Learn to craft your 'minimum viable story,' providing the foundation for engaging, memorable, and retellable narratives about your business journey and mission.

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Core Messaging, Marketing Brian Miller Core Messaging, Marketing Brian Miller

How to find coaching clients: 3 lessons from magicians

Discover three crucial steps to attract clients and grow your business: authentic conversations, problem identification, and tailored solutions. Improve your communication and active listening skills to build meaningful relationships with prospects. Ideal for entrepreneurs, speakers, coaches, and small business owners seeking business expansion strategies.

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Practical Advice on Clear Communication

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Topics include:

  • How to book, write, and deliver TED-style talks

  • Clear and consistent messaging

  • Professional speaking