Being a subject-matter expert, and sometimes even being a great speaker, are no guarantee that you’ll know what works best for one specific talk. We do a lot of work with people delivering TED-style talks, and we see this all the time:

• They think they need a story… but don’t know which one to tell

• They believe it needs to be backed by science… but don’t know how much research to mention and how to describe it

• They think it needs to inspire people… so they turn into motivational speakers

Try as you might, that fire is never going to catch 🤷‍♂️

And those are just three out of dozens of things a speaker needs to consider.

In this week's article, I break down how Carole distilled decades of expertise on the incredibly complex science of balance into a simple, 9 minute video at TEDxBocaRaton... That has already spread to 130,000 people in just 3 weeks 😲

Continue reading for the breakdown, and to watch her talk as it's going viral in realtime. It might just help you make sure the last years of your life aren't the worst years of your life.

Discover why professional speakers often fail in TED-style talks and learn the key differences between keynote speeches and Red Dot presentations. This article offers practical advice for both polished keynote speakers and experts new to public speaking, ensuring your message is clear, concise, and impactful.

As the founder and principal consultant of Conquer the Red Dot®, I've helped dozens of experts and leaders book, write, and deliver the talk of their lives on the most prestigious stages. I pay close attention to what kind of talks are getting booked and shared. So, here is my personal list of 6 talks that all aspiring speakers should study in 2024.